Muscle Mastery: 4 Athletic Advancements

by: Josh Bryant If you want to get those Tinder right swipes or dominate like an athlete, you better train for both muscle and performance.  Trust me, it’s the key to kicking Father Time right in the testicles.  Now, stroll into your local “strength and conditioning center” and witness the chaos of folks butchering athletic…

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Popeye-Proud Forearms

by: Josh Bryant I first met Brother Barrett at a quaint little gas station in southwest Arkansas. Lo and behold, there’s a wet t-shirt contest goin’ on in the back and there was Brother Barrett, the life of the party, dishing out corn liquor like it’s water. Brother Barrett was a back-slidin’ Pentecostal preacher, who…

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Six Synergistic Strategies for Greater Strength

A body builder showing his back in the gym

by: Josh Bryant Let’s take a look at six ways to get stronger, outside of traditional strength training; these methods are backed in the lab and proven in the trenches. Final Thoughts After the mental, physical and spiritual align, 1+1+1=5. The sum is greater than the individual parts; synergy happens, you get stronger!  The acquisition of…

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NEW Book Release

A poster of strength heroes with a body builder in center

We believe in heroes and Strength Heroes is your ticket to the storiesof physical culture greats and the legends of the iron game. These arethe ones who didn’t just walk the walk but paved the way. These strength stories are backed by solid research and can serve asyour blueprint for greatness. Follow the examples set…

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50 CUBED

A poster of Grab Gainz by the balls

Strength is the workhorse that pulls the cart of bio-motor abilities, and it should be prioritized accordingly! Let’s cut the bullshit—there is a time and a place to make speed, agility or conditioning the priority but your pissin’ in the wind if strength is absent. Heavy training improves rate of force development, which impacts movement.…

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Why Strongman Training?

A man lifting heavy weights in a farm

by: Josh Bryant The adaptations from properly-applied strongman training are a symphony of bigger, faster, and stronger. Limit strength is not just about success on the powerlifting platform; it’s the bedrock for speed, agility, and all things athletic. Olympic lifting is explosive strength, meaning strength executed with speed. Bodybuilding is sculpting your physique like Michelangelo with swole intentions.…

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Build The Strength Skill

A man doing body building activities

by: Josh Bryant Josh using a form of de-inhibition training with Johnnie Jackson. You don’t go parading around in your birthday suit to fetch the mail, unless you’re eager for a free stay in the county’s crowbar hotel. Now, picture this: that one night at the world-famous Kentucky Bar in Juarez Mexico, after a whirlwind…

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Altitude Acclimation

Men wearing brown cloths in snow mountains

by: Josh Bryant It’s 2017, and I find myself at the Tactical Strength and Conditioning Conference in Denver, Colorado. You’d think this gathering of self-proclaimed fitness aficionados would showcase the gold standard of “practice what you preach.” But oh no, the standard conditioning protocol of attendees consisted of eating fast at the International House of…

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Prime Your Day

Success and Failure sign board

by: Josh Bryant As a teenager training at the Santa Barbara YMCA, I still remember the tension between this huge black dude we nicknamed “Zeus” and this yolked up cat we called “The White Power Guy” because of his white power tattoos. My friends and I debated for hours who would reign victorious if these…

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Sand Bags are the REAL DEAL

A man about to lift different quantities of weight

by: Josh Bryant Venezuelan tactical legend, Carlo Vecchi, is showing off his sandbag skills. Functional training?  Sandbags are just that! This ain’t your pink dumbbell, Pee-wee Herman functional workout, either! Sandbags are the real deal –building the strength you need for the real world.  Lifting that sandbag is like tussling with an unpredictable opponent on…

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