Gift of Strength 

Throwback to 1999: Squatting 555 at Santa Barbara Gym & Fitness under the watchful eye of Coach Steve Holl (RIP), with “Eagle Eyes” Jack Carrillo checking depth like a hawk At Santa Barbara Gym and Fitness, 16 years old, I wasn’t just there to lift—I was there to stake my claim on the totem pole.…

Read More

🛠️ Black Friday Sale: My Thank You to You!

I’m thankful for YOU. Because of your support, I get to do what I love every single day—helping you crush your goals while staying true to myself. Together, we’re building mental, physical, and spiritual strength, and that’s what fires me up. To show my gratitude, I’m offering 25% off all my programs—both the ones I’ve…

Read More

GENERAL ENDURANCE:The Foundation of Unstoppable Strength and Performance

by: Josh Bryant No one 440 pounds has close to the general endurance of Julius Maddox. Without general endurance, you’re like cheap whiskey—might get the job done, but you’ll never be top-shelf. Work capacity. General endurance. Call it what you want, but without it, your training, performance, and recovery will suffer.  Too many lifters and…

Read More

Fuel the Engine: Power, Recovery, Work Capacity

by: Josh Bryant In some circles, pairing serious strength training with ‘aerobic’ sounds about as likely as G. Gordon Liddy teaming up with Timothy Leary on the college lecture circuit. But wait—there’s more! That actually happened!  So, turn on, tune in, and find out how this unlikely duo can lead to some serious gains. Aerobic…

Read More